2010년 10월 6일 수요일

iPad Claims New Honor: Fastest Selling Electronic Device Ever

Analysts at Bernstein Research (via CNBC) have bestowed an interesting honor upon Apple’s groundbreaking tablet device: fastest selling electronic device. Adoption rates for the iPad are unparalleled when it comes to non-phone devices. Consider that the DVD player, the next fastest seller, sold only 350,000 units in its first year, while the iPad sold more than 3 million in its first 80 days.

Bernstein’s guess is predicated on a sales rate of around 4.5 million units sold per quarter, which isn’t at all unreasonable given that consumer interest hasn’t shown any signs of significantly flagging since then. Even the original iPhone only sold 1 million units in its first quarter. If the iPad continues to sell at its current rate, it’ll become the fourth biggest consumer electronics category, in terms of sales, by next year.

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