2010년 2월 11일 목요일

Virtualization Is the Trojan Horse to Take the iPad Beyond Apple’s OS

Citrix’s quiet announcement that its Receiver software will allow Apple iPad users to run Windows 7 sessions via virtualization has caused some to suggest that the iPad may have much promise as a business tool. But why stop at Windows? The iPad will reach beyond Apple’s iPhone OS and Windows.

As Citrix vice president Chris Fleck has noted in a blog post:

“It turns out the 9.7 inch display on the iPad with a 1024×768 screen resolution works great for a full VDI XenDesktop. Windows applications run unmodified and securely in the data center, and even multiple applications at once. The advancements that were made for the Citrix Receiver for iPhone will carry over to the iPad, however the iPhone restrictions of screen size and small keyboards are overcome with the iPad. It’s a beautiful thing!”

One of the primary details to note there is that multiple Windows 7 applications can run in a session on an iPad via Citrix Receiver and Xen virtualization. Of course, it’s also important to note that Fleck is describing applications housed on remote servers — not running locally. Apple has already announced that it will have its iWork applications available for the iPad, but why won’t many Windows 7-centric users and businesses want access to Windows applications that they can run concurrently as well? Doing so could eliminate multitasking limitations inherent to the iPhone OS, and a larger screen than the iPhone’s will only help encourage such usage.

PC World’s Randall Kennedy argues that the iPad’s limited connectivity and lack of a keyboard and a mouse will keep many business users from adopting it, even if it does Windows 7 sessions. I, too, have expressed my doubts about whether Apple will even market the iPad toward business users, and many Windows 7 users may favor Windows tablets over the iPad. Still, the more I think about it, the more it seems inevitable that the iPad, through virtualization, will reach out to other operating systems featuring myriad types of applications.

Also, why stop at Windows? Many businesses run on Linux platforms with robust virtualization options. Lots of Linux users are used to running Linux in conjunction with other operating systems, and they may reach for virtualization as a way to extend what their iPads can do, too. Despite its cloud-centric focus, users of Google’s upcoming Linux-based Chrome OS may end up wanting to add virtualized sessions to their iPad arsenals, too, especially because of the strong security it promises to have.

Years ago, virtualization implied performance hits and other problems that made it impractical for many users, but that has changed. Even though the iPhone OS doesn’t include it natively, the writing is already on the wall that other players will deliver virtualized solutions for the iPad. They’ll be available for free, too. One of the key drivers for all of this is that, as always,  rich applications are what solidify the future of hardware devices. For that reason alone, the iPad will reach out to other operating systems — and apps for them –whether Apple likes it or not.

 

http://gigaom.com/2010/02/09/virtualization-is-the-trojan-horse-to-take-the-ipad-beyond-apples-os/

All about EPUB, the ebook standard for Apple's iBookstore

Overlooked in much of the hype about the iPad announcement earlier in the week was a comment by Steve Jobs in the Keynote presentation where he mentioned that the iBooks app for iPad would take advantage of the popular EPUB format for electronic books. Since we're all going to get a lot more familiar with this format in the near future, we felt it would be a good time to provide our readers with more information about EPUB.

EPUB is the same format used by the popular Stanza [free, iTunes link] app for iPhone and iPod touch. It's a free and open standard format created by the International Digital Publishing Forum (IDPF), and it's designed for reflowable content that can be optimized to whatever device is being used to read a book file. The IDPF has championed EPUB as a single format that can be used by publishers and conversion houses, as well as for distribution and sale of electronic books.

The format is meant to function as a single format that publishers and conversion houses can use in-house, as well as for distribution and sale. It supports digital rights management, something that's sure to warm the cockles of the hearts of publishers, but there's no DRM scheme that is currently specified as part of the format.

Other ebook readers that currently use the format include the Barnes & Noble Nook, the Sony Reader, iRex Digital Reader, and the iRiver Story.



If you're a budding publisher and want to get your ebook into the iBookstore, you'll need a tool to help you create your document in the EPUB format. Of course, we don't know if just anyone will be able to self-publish for the iBookstore, but Apple does note that they will have books from both "major and independent" publishers available.

For Mac users, the choice of tools is small, but good. First, there's the free Calibre ebook management tool. Calibre converts a number of different file formats to EPUB, so it's a good tool for doing an initial conversion. However, to do a lot of formatting, you'll need a full-powered EPUB editor like Sigil. Sigil is a free open-source editor that runs on a number of platforms including Mac OS X.

Next, there's the inexpensive (US$49.99 for a single license) iStudio Publisher. iStudio Publisher is a full-fledged desktop publishing application that can export text flows in EPUB format -- while that's good to hear, it's unclear if iStudio Publisher EPUB files can include photographs or diagrams.

If you happen to be an Adobe InDesign CS4 (US$699) user, you're in luck. The top-of-the-line tool for design and publishing supports EPUB, and it is possible to create files that will work on Amazon's Kindle as well. Lexcycle, the company that created Stanza, has a complete list of the tools for production and conversion of files here. It wouldn't be surprising to see a future version of Pages develop into a way to create EPUB documents.

While EPUB is a popular format, it's not without criticism. The format is great for text-centric books, but is considered unsuitable for publications that require advanced formatting or detailed layout, such as comic books and technical tomes. That could result in some issues for textbook publishers. The lack of a standard DRM scheme could cause the format to splinter into different factions unless Apple forces the issue by adopting an open scheme.

There are also issues with the lack of detail on links within EPUB books. This makes it impossible or difficult to link ebooks, or even provide links within an EPUB book. It appears from the keynote demonstration that Apple has come up with their own "standard" for linking, as there were very active examples of linking from a table of contents to individual pages within an ebook. The standards for annotating EPUB are also lacking, which means that each company using EPUB is coming up with their own way of handling this.

There's a very good possibility that Apple has created their own in-house standards for DRM, linking, and annotation. If the iPad and iBookstore are the successful products that they can be, Apple could finally force the industry to adopt a more robust EPUB standard.

So, that's it for our roundup of all things EPUB. As TUAW receives more information about how iBook and the iBookstore are going to work, we'll be sure to pass it along.

http://www.tuaw.com/2010/01/31/all-about-epub-the-ebook-standard-for-apples-ibookstore/

How should an iPad app differ from an iPhone app?

Skout, maker of the flirting-and-dating iPhone app, sent us an advance screenshot of the iPad version of their app. It will ship prrrrrobably in time for the first iPads — you never know with Apple’s mystery-box app review process.

I asked Skout to explain exactly how the design and expected use of the iPad app differs from the iPhone version. Here’s the bullet-list version of their answer:

- More real estate to play with. The iPad version will have a “Split View”, which allows two views to be visible at the same time. In the screen shot you see the HotMap and Singles Around You.

- Skout plans to make the two views dynamic, so that you can have open chat windows on the bottom of the screen, as you browse for more people on the Singles Around You section, for example. Maybe you want to browse someone’s photos as you are chatting with them. That can be done with the iPad, but is not easily done on the iPhone.

- With easier access to controls, the Split Vew can make detailed information accessible without deep hierarchies.

- Skout expects this app to be used mostly for browsing content and chatting with other singles.

- On Skout’s iPhone app, 80% of all pictures are taken with the iPhone camera. The camera-less iPad will require users to take their photos with another gadget.

- It is likely people will be less mobile using iPad, although that remains to be seen. Typical use won’t be “I’m out on a Friday night and no one in this bar appeals to me,” but rather, “I’m at home on my couch wanting to connect with hotties using my iPad.”

- HotMap (this might make it to the iPhone as well. Skout hasn’t decided yet.) Skout will provide iPad users with a Live HotMap that can show current and recent activity in their city based on your search criteria. Typical use case: “I would like to know where all the single Asian women between 26-38 (this is just an example, ok?) are hanging out tonight.” The HotMap would then show where you are most likely to encounter such women tonight based on recent check-ins, picture posts, status updates, etc. The app also takes historical data into account. Data is pulled from both Skout and from gay chat app Boy Ahoy.

 

http://venturebeat.com/2010/02/01/how-should-an-ipad-app-differ-from-an-iphone-app/

iPhone Still Dominates Foursquare Usage; Android, BlackBerry Up And Coming

Foursquare is growing fast. Real fast. Traffic may be up as much as threefold over the past two months. But how are people actually using it?

The main Foursquare account tweeted out stats today that give a nice breakdown of usage. It’s just over a seven day span, but given that the service is now finally on platforms such as BlackBerry, is probably a good sample.

As you may expect, the iPhone still dominates, with 67% of usage. Coming in second with 13% is Android, which was the second native app Foursquare launched. In third is the just-launched BlackBerry version with 11%. In fourth is the mobile web, which has 7%. Palm is in fifth with 1.5%, and SMS comes in last with less than 1%.

A few interesting things to note: When the service launched just about a year ago at the SXSW festival, it was iPhone and mobile web only. Whoever wrote the tweet on the Foursquare account added “still?!?” when noting the mobile web’s 7% usage, so clearly they think there are better options out there. And with the just unveiled Windows Mobile client, there are now apps for all the big platforms except for Nokia (which is also in the works).

Also interesting is that SMS is in last place on this list with less than 1%. Foursquare is similar to co-founder Dennis Crowley’s last startup, Dodgeball, which sold to Google in 2006 — but the difference is that Dodgeball heavily relied on SMS. It’s interesting that Foursquare is seeing the growth it is in spite of this lack of SMS usage. SMS was a big reason why Twitter exploded, and it still is a major part of the service in other countries. That’s something Foursquare might want to consider as it continues to expand.

 

http://techcrunch.com/2010/02/04/foursquare-platform-breakdown/

Siri's IPhone App Puts A Personal Assistant In Your Pocket

After nearly a year in development and $24 million in venture capital, Siri is finally ready to bring its personal assistant to the iPhone. Siri brings a conversational interface to the iPhone which allows you to ask it to perform tasks for you such as find a French restaurant nearby and book a table, look up movie listings, order a taxi, or look up the phone number and address of a local business.  The app is now live in the App Store (iTunes link; for now it is recommended only for iPhone 3Gs models because it requires more processing power, but a version tuned for older iPhones will be come out by the end of the quarter)

You simply speak into the phone with a request like, “Find something to do in San Francisco this weekend.”  It turns your speech to text and pushes your request out to an appropriate service on the Web such as Eventful or Citysearch, in this case.  It not only attempts to bring you back the appropriate information based on context, time of day, and your location, but with your permission can go ahead and make reservations or buy tickets as well.  (Read our extensive first-look coverage from last year or watch this sneak-peak video)

Siri combines an impressive array of technologies and brings them together on the iPhone.  These include natural language processing and semantic analysis.  The underlying technology was developed at SRI with $200 million worth of Darpa grants. Siri was spun off to commercialize it and bring it to consumers.  It’s last funding round was led by Hong Kong billionaire Li Ka-shing (a fact never disclosed before), who also is an investor in Facebook.

In a way, Siri is the “mother of all mashups.”  The iPhone app is a conversational interface with Siri’s servers on the Web, which tie into  nearly 30 different APIs at launch, with more on the way.  These include OpenTable, TaxiMagic, MovieTikets.com, Rotten Tomatoes, WeatherBug, Yahoo Local, Yahoo Boss, StubHub, Bing, Eventful Freebase, Citysearch, AllMenus.com, Gayot, and Wolfram Alpha.

The app is free, and Siri gets affiliate fees every time you buy something like a concert ticket or make a restaurant reservation through the app.  In addition to helping you do things, it also can be used to set reminders. Simply tell it to remind you by email to make a phone call on Thursday morning, and it can figure it out.  The app licenses its speech-to-text engine from Nuance, another SRI spin-off. Android and Blackberry versions are also in the works.


http://techcrunch.com/2010/02/04/siri-iphone-personal-assistant/

Wolfram Alpha Still Trying To Justify That $50 iPhone App With New Virtual Keyboards

In October, computational engine Wolfram Alpha launched a slick iPhone app. The only problem? They miscalculated what it should cost. The app is great and all, but it’s simply not worth $50 when you can use the website for free.

Today, they launched their first major update to the app, version 1.1, which brings with it one new feature: new keyboards. Specifically, Wolfram Alpha now has a “default” keyboard, a “math” keyboard, a “Greek” keyboard, and a “symbol” keyboard. As they describe it, “the specialized keyboards that greet you when you first open the Wolfram|Alpha App, have been painstakingly constructed to ease the burden of entering queries.” Fair enough, these are definitely nice to have for advanced queries. But do they justify the $50 price yet? Nope.

To be fair, Wolfram Alpha also launched some updated graphics and tables with the new version of the app, but it’s still all the same data you can get on the website — again, for free. And while they slyly removed the iPhone-optimized version of the website in an attempt to try and get people to buy the app, that still doesn’t appear to be happening in droves. In fact, the smartest calculation they’ve made was slashing the price down to the more reasonable $19.99 for the holidays (it’s now back at $49.99).

When compared to the just-released $1,000 iPhone app, BarMax, Wolfram Alpha may seem like a steal. But for the third time, all the Wolfram Alpha data is available for free on the web. And you can access it on your iPhone through the browser, it just won’t presented as pretty. I’m not saying they shouldn’t charge for the app; they should. But something a lot less than $50. BarMax may actually be worth the $1,000, but only because it’s replacing a program that costs $3,000 to $4,000.

Still, if keyboards are your thing, find the $50 Wolfram Alpha app in the App Store here

 

http://techcrunch.com/2010/02/05/wolfram-alpha-iphone/

Apple Surveying iPhone Developers’ Happiness With The App Store

 

Last year, there was no shortage of developers who were complaining about Apple’s App Store. The situation got so heated that no less than Apple senior vice president of Worldwide Product Marketing, Phil Schiller, got personally involved with a number of developers having issues. Since then, the complaints seem to have died down quite a bit, but Apple is still on the case.

The company has started sending out a survey to iPhone developers asking about their experience with the program. While the long survey covers a range of things, the majority of the questions are about the application review process, and developers’ overall happiness with the program.

Examples of questions asked include:

Please rate your level of satisfaction with each of the following aspects of the Application submission process (using iTunes Connect).

Please rate your level of satisfaction with each of the following aspects of the application review process (using iTunes Connect).

Please rate your level of satisfaction with the length of time it takes to get updates available on the App Store.

Apple asks you to answer with: “Very dissatisfied,” “Somewhat dissatisfied,” “Neither satisfied nor dissatisfied,” “Somewhat satisfied,” “Very satisfied,” or “Don’t know.”

They also ask, “What one thing could Apple do to make the iPhone Developer Program better?” and give you a text box to write anything you want. A few months ago they certainly would have gotten some interesting responses there.

Sometime around the first of the year, Apple made some changes to the App Store approval process that drastically sped things up for many developers. In fact, a number of developers noted that approval process wait time went from two weeks (or worse) to just a couple of days in some situations. There have also been reports of improved communication from the app review team.

It seems likely that Apple staffed up its app review team and also provided them with better training and instructions over the past few months. Still, if the App Store continues to grow at its blistering pace, it’s hard to imagine that things won’t get bogged down again. So during this time of relative peace, it’s smart for Apple to survey its developers to fine tune the system.

 

http://techcrunch.com/2010/02/08/apple-app-store-survey/

Google Launches Phone Support For The Nexus One, Lowers ETF By $200

Since the launch of the Nexus One, early adopters have likely had one question lurking in the back of their minds: who to take the phone to if it broke. You see, when the phone was first launched, Google was directing people to either T-Mobile (Google’s carrier partner) or HTC (the device manufacturer) depending on the problem, which could lead to an endless circle of hold times and few results. Today, Google has just rolled out its solution: it’s launching its own phone support line specifically for Nexus One customers. Call 888-48-NEXUS (63987) and within a few minutes, you’ll be talking to a real live Google support tech (the line is open from 7AM to 10PM EST).

This is, of course, a fairly major departure from Google’s standard protocol of making it incredibly difficult to reach anyone for phone support for most of its products. It doesn’t come as a total surprise though — last week there were reports of a Google job listing for “Phone Support Program Manager, Android/Nexus One” to be based out of its headquarters in Mountain View, CA.

The news was first reported at TMO News, and we’ve gotten a response from a Google spokesperson explaining the company’s logic behind the support number:

By design, we focused initially on providing the best possible customer support through our on-line channel, and our experience in the four weeks since the Nexus One launch enabled us to significantly enhance that on-line support offering. We have been able to address a large majority of customers’ inquiries successfully through on-line support, in combination with phone support from our partners, HTC and T-Mobile. That said, our approach with our new consumer channel is to learn fast and continue to improve, and we have, therefore, also been developing our capabilities to provide a number from Google, 888-48-NEXUS (63987) for live phone support for the Nexus One. Live phone support from Google, combined with an optimized on-line support experience, enables a superior Nexus One customer experience.

In other words, Google probably would have liked to have gotten away with online-only support, but it quickly became clear that wasn’t going to cut it.

In other news, Google has also announced that the early termination fee (ETF) for the phone is down to $150 from $350 (they’re actually calling it an “equipment recovery fee”). But that’s still on top of T-Mobile’s $200 fee. The drop may have well been spurred by the ETF inquiry recently launched by the FCC.

 

http://techcrunch.com/2010/02/08/nexus-one-phone-suppor/

Android Market Share Doubles - Will Overtake Palm Soon

skating_androids_logo.pngRIM's BlackBerry platform is still the most popular mobile smartphone platform in the US, but Google's Android was the big winner in the last quarter of 2009. According to comScore, Android's share of the US mobile market more than doubled from 2.5% in September 2009 to 5.2% in December. While the Nexus One might not be a bestseller just yet, it's clear that the Android platform is poised for rapid growth in the next few months as more and more manufactures continue to release Android-based phones.

Good News for Android - More Bad News for Palm

Among the top five mobile platforms (RIM, Apple, Microsoft, Palm and Google), Palm lost the largest amount of market share in the last few months. Palm, the current number four, now owns 6.1% of the US mobile market (down from 8.3% in September). With Google's Android rapidly growing in popularity, it's only a matter of time before Google will overtake Palm in the United States.

comscore_mobile_q42009.png

As we reported in January, according to ChangeWave Research, a growing number of US consumers plans to buy an Android device in the next few months. In September, Android was still tied with Palm as the least-preferred mobile platform. Today, Palm remains in last place, with Android now being the second-most preferred platform - right behind Apple.

 

http://www.readwriteweb.com/archives/android_market_share_doubles_will_overtake_palm_soon.php