Android Mobile Web Use Up 400% in Q2, Outpacing Apple & BlackBerry

The Android platform has garnered much attention lately because of its rapidly expanding number of apps and phones on the market, so additional growth statistics should come at no surprise. Mobile Web usage on Android devices in the U.S. quadrupled in the second quarter of 2010, stealing market share from Apple and BlackBerry devices, says U.K. mobile analytics firm Bango. Apple's traffic grew just 13% causing it's share of the mobile browsing market to fall 16%, and BlackBerry saw its similarly slow growth outpaced by Android devices.

 

"Apple appears to be losing ground to the latest Android handsets from HTC, Sony Ericsson, Motorola and Samsung, showing the slowest quarterly growth in Web browsing."
- Ray Anderson, CEO Bango

Statistics like these can be misleading or confusing to some mobile consumers. To paraphrase what is happening in the mobile Web industry, all platforms - Apple, BlackBerry, Android, Nokia, etc - are all seeing growth and the market is expanding. However, Android devices saw far more growth than the others in this last quarter, snagging a larger piece of the overall pie.

As Bango CEO Ray Anderson points out, BlackBerry and Apple still dominate, together accounting for nearly two-thirds of the mobile Web market.

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