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According to Peter Farago of Flurry, social games can now be considered real competitors to television viewing, comprising “a daily audience of more than 19 million who spend over 22 minutes per day using these apps.” Comparing that group to television viewing audiences puts social gamers somewhere between Sunday Night Football and Dancing with the Stars, and about 4 million “viewers” away from the top-rated America Idol.
Trism: One of the better early entries in iPhone gaming
When the iPhone first arrived on the scene, the quality of games available for the platform varied wildly. It was the wild west of gaming development, and many didn’t know what to do with this new device beyond replicating gaming experiences they’d had in other arenas. So we saw Tetris clones, Bejeweled, and ports of Java games aimed at traditional cellular handsets.
One of our articles about the must-have games for the iPhone near the launch of the App Store tells a tale of kart racers, puzzle games, and clones of popular franchises. Gameloft was in the business of churning out retitled and rebranded versions of console and PC classics, and it was a formula that worked so well major developers like EA took note and started getting in on the action.
While some things haven’t changed (physics games still show off the real power of the platform), others have. Derivative titles are still successful (look at Gameloft’s Gangstar: Miami Vindication, for instance), but consumers are also clearly rewarding those developers who are focusing on experiences tailored specifically to what the iPhone and iPad bring to gaming.
Angry Birds Sets the Pace
Angry Birds represents everything that's good about iOS gaming.
I mentioned the example of Angry Birds, but it’s hard to overemphasize the effect the Rovio Mobile-developed title has had on the state of iOS gaming. The physics-based puzzle game has dominated the paid App Store charts, and though it recently slipped from the number one spot, it often finds its way back. One reason is the attractive price tag ($0.99), but another is the unique experience it provides, which clones so far haven’t been able to match or capitalize upon.
Other gaming stars of late include Cut the Rope by Chillingo, another physics-based puzzler that takes a cue from Angry Birds but doesn’t feel derivative. If you haven’t tried it, and you like Angry Birds, I highly recommend it. It also uses the $0.99 pice point, as do Fruit Ninja, Doodle Jump and Flight Control. These stars all provide uniquely iOS-enhanced gaming experiences, and they all enjoy consistent, healthy sales.
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Posterous, the minimalist blogging platform, may have allowed users to post to their blogs via email, or even the specially-formatted Posterous for mobile devices, but now it's gone that one extra step. Posterous for the iPhone is here, allowing users to post, manage their settings, upload media and even geo-tag their updates...
The app allows users to post publicly or privately to any number of different Posterous sites they control. In addition to multiple sites, the new app will let you choose whether or not you want to auto-post your content to 26 different sites, from Facebook to Twitter to Flickr to YouTube and more. Posterous can even be an entry way to a Blogger or Wordpress site.
The description of the patent doesn't mention sexting, although that may be the main thing many parents would want to forbid. Rather, it gives the example of parents requiring a set number of words per day be included in emails for a child learning Spanish.
We've been watching the Android v. iOS battle for quite some time in the smartphone world, and with the launch of the Samsung Galaxy Tab, that war is going to move to the tablet division. No one is knows for sure which side will win, but Piper Jaffray analyst Gene Munster has predicted that Android will become the king of the tablet hill. Munster explains that Apple's supply chain vendors are prepping to manufacture 45 million iPads for the next year, but he believes that that number will fall somewhere around 20-25 million. Those numbers will still make the iPad a success, sure, but Munster believes that Android tablets will bring some stiff competition and eventually win out over the iPad. Still, the iPad will have a good chunk of the market, with MeeGo following behind it. As for Microsoft? Munster says that it'll be tough for them to gain any relevance in the tablet space.
The U.S. wireless market has just under 300 million subscribers, with around 90 percent accounted for by the four biggest carriers. As of July, Verizon and AT&T were roughly the same size, while Sprint Nextel and T-Mobile combined have fewer customers than either. Considering that Android devices are available to triple the number of potential customers as the iPhone, Apple hasn’t done too badly, though arguably AT&T has done better.
At the beginning of the year, AT&T was approximately 5 million subscribers behind Verizon. As of July, that number is 2 million, and it’s very likely that lead will shrink further with the first full quarter of iPhone 4 sales being reported this month.
